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Clif Family Winery & Farm
Redefining Wine Country Sustainability
4 bottles of wine on an outdoor ledge with vineyards in the background for Clif Family Winery & Farm article
PHOTOs courtesy of Clif Family Winery & Farm

At Clif Family Winery & Farm, sustainability isn’t a side project or a marketing angle—it’s the foundation. Long before buzzwords became industry staples, this St. Helena-based winery was quietly cultivating a different kind of legacy—one rooted in stewardship, innovation, and the belief that great wine begins with respect for the land.

 

Beyond the Buzzwords

It’s easy to toss around terms like “green,” “organic,” and “sustainable.” Much harder is walking the walk—or in this case, farming the farm. Clif Family’s estate vineyards are CCOF-certified organic, meaning no synthetic pesticides, no chemical fertilizers—just living, breathing ecosystems designed to support not only grapevines but also bees, birds, and the soil itself.

The team employs regenerative practices that go a step further, including pollinator habitats, cover cropping, and composting programs that enrich the land while reducing waste. A reflection of these efforts is Clif Family’s status as a Certified B Corporation—one of only four in Napa Valley. This designation recognizes companies that meet rigorous standards for social and environmental performance, accountability, and transparency.

“Sustainability isn’t a trend for us—it’s the way we’ve always done business,” says Linzi Gay, President of Clif Family. “It shapes every decision we make, from how we farm to how we package. We believe great wine starts with respect for the land, and in a place like Napa, we have a responsibility to lead by example and prove that quality and environmental stewardship can go hand in hand.”

 

Clif Family Winemaker Laura Barrett in vineyard holding a bottle of wine wearing white sweater, smiling for Clif Family Winery & Farm article

Clif Family Winemaker Laura Barrett

The Napa Green Standard

As a Napa Green Certified Vineyard, Clif Family doesn’t just follow environmental guidelines—they help set them. Energy efficiency, water conservation, and climate-smart farming practices aren’t afterthoughts—they’re embedded in every aspect of production.

The winery’s water-smart approach includes precise drip irrigation, soil moisture sensors, and planting methods that conserve every drop while boosting long-term soil health.

 

Less Glass, More Grit

Even the bottles tell a story. The winery uses lighter-weight glass for all its wines—a small shift with a big impact on carbon emissions. For local wholesale partners, they go a step further by offering reusable stainless-steel kegs. Labels and shipping materials include post-consumer recycled content. Inks are non-toxic. Reusable shipping options are also currently being explored.

 

Accountable and Transparent

Perhaps most impressive is the winery’s commitment to transparency. Clif Family accounts for packaging in its Scope 3 emissions—those indirect, supply-chain-related emissions many companies prefer to sidestep. That data drives real targets and measurable actions.

 

The Future is on the Label

There’s a refreshing humility in Clif Family’s sustainability mission. They’re not claiming perfection—they’re modeling progress. Their efforts serve as a reminder that responsible farming and mindful business practices can (and should) coexist with top-tier winemaking.

And in a region as influential as Napa, that kind of leadership has the power to ripple far beyond their own estate.

In the glass, you’ll taste the terroir. But behind the bottle lies something even more lasting: a deep-rooted respect for land, legacy, and the generations yet to come.

For more information: cliffamily.com
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