LIVE Feature
Bringing the Cannabis Sparc 
to Napa Valley
WRITTEN BY Chris Andrews

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Published On: August 28, 2024
wall of cannabis products
Photo by Chris Andrews

SPARC, Napa Valley’s new boutique dispensary, is quickly becoming a favorite among locals and tourists, with cannabis products on par with the region’s spectacular wines and the more sophisticated retail experience expected in the valley. SPARC is conveniently located within walking distance of all of Napa’s top hotels and is at the center of its inviting food truck scene along Soscol Avenue.

The dispensary’s retail space is spacious, relaxing, and no-nonsense. It includes a stylish lounge where customers can sit with knowledgeable staff to discuss the store’s products, which range from recreational to those created specifically for wellness and pain control. Thoughtfully laid-out displays allow customers to examine the goods up close and personal without having to ask staff to pull products shelved behind a counter. Customers who enjoy exploring on their own will find this a welcome scenario, though SPARC’s team is ready to help them find products appropriate for the desired effects and optimal enjoyment.

SPARC’s reputation for high-quality products and an elevated retail setting is not recent. With over 20 years of experience in the cannabis industry, SPARC has been a trusted retailer in some of the Bay Area’s most competitive cannabis markets. SPARC’s quality in San Francisco’s Lower Haight and on Polk Street, along with its reputation across additional locations in Santa Rosa, Sebastopol, and Sonoma, earned multiple accolades, including Best Dispensary and Best Delivery by the North Bay Bohemian. In 2023, the Sonoma store also won Best New Dispensary by the same publication. SPARC’s Napa location is the latest addition to this impressive roster.

Founder and CEO Erich Pearson’s vision for SPARC is clear: “We are looking to resonate with the Napa Valley community by providing artisan-quality products and a retail experience that’s on the level one expects from the region’s tasting rooms,” he said. This commitment is evident in SPARC’s unique approach among Napa dispensaries, namely cultivating its own cannabis in Glen Ellen on its sun-grown farm, one of the first of its kind to qualify for California Certified Organic Farmers (CCOF). SPARC’s proprietary, high-grade, competitively priced cannabis is a testament to its dedication to quality and value.

SPARC’s wellness and recreational products include everything from tinctures, edibles, flowers, concentrates, extracts, and cartridges to lotions, transdermals, and pre-rolls. SPARC’s locally-grown brands, Farm Direct, Farm Direct Reserve, Marigold, and besito, all meet the high standards set by the State of California, which regulates all cannibus products and prevents the distribution of those containing heavy metals and pesticides.

Following Napa Valley’s tradition of commitment to philanthropy, SPARC’s Carts For A Cause products support important charitable organizations, notably the GLBT Historical Society, Living Beyond Breast Cancer, and the Last Prisoner Project, among others.

Come and experience SPARC, a responsible and beneficial new member of Napa Valley’s thriving business community.

For more information www.sparc.co